Glossar

Begriffe einfach erklärt!

A

Above The Fold
ALT-Attribut
Ankertext (Anchor Text)
Article Spinning

B

Bad Neighbourhood
Barnacle SEO / Parasite SEO
Black Hat SEO
Boilerplate Content
Breadcrumb
Broken Link
Broken Link Building

C

Canonical Tag
Call-to-Action
Citation
Click-Through-Rate
Co-Citation
Co-Occurence
Content Marketing
Conversion Rate Optimierung
Crawl Budget
Crawl Budget Optimierung
Customer Journey

D

Domain Authority
Domain Popularity
Doorway Pages
Dwell Time

E

Evergreen Content

F

Facetten-Suche
Favicon
functions.php

G

Gastbeitrag
Google Abstrafung
Google Anzeigen
Google Knowledge Graph
Google Mobile Friendly Update
Google My Business
Google Sandbox
Google Search Console
Google Snippet
Googlebot
Grey Hat SEO

H

Hero Section
hreflang Attribut
.htaccess

I

Inbound Marketing

J

JSON-LD

K

Keyword Density
Keyword Proximity
Keyword Stemming
Keyword Stuffing
Keywords

L

Landing Page
Lead
Link Farm
Link Popularity
Link Velocity
Linkable Asset
Linkaufbau
Linkbait
Linkmiete
Linktausch
Local 7 Pack
Local Snack Pack
Lokale Suche
Longtail

M

Meta Description
Meta-Element
Mockup

N

Negative SEO
Nofollow
NoIndex

O

OffPage-Optimierung
Organische Suche

P

PageRank
Phrase-Based Indexing
Primary Content
Privates Blognetzwerk (PBN)

R

Reasonable Surfer Patent
Reconsideration Request
Relaunch
Remarketing
Responsive Design
Robots.txt

S

Schema.org Markup
Sitemap
Social Signals
style.css
Suchmaschinen-Marketing
Suchmaschinenwerbung

T

Termgewichtung WDF*IDF
Thin Content
Title Tag
Traffic
TrustRank

U

UI Design
UX Design
Unternehmensblog